Module code: THE3012

Module Overview

This module introduces students to approaches of selecting and managing arts events in an international context.

Module provider

Guildford School of Acting

Module Leader

CULL Laura (GSA)

Number of Credits: 15

ECTS Credits: 7.5

Framework: FHEQ Level 6

JACs code: W441

Module cap (Maximum number of students): N/A

Module Availability

Semester 2

Prerequisites / Co-requisites


Module content

Indicative content includes:

The module seeks to introduce students to programming the arts, both in terms of specifics of arts policy, funding and cultural events, and more widely in terms of arts agendas and frames in contemporary culture.  The accent on international programmes/platforms emphasises the importance of seeing a broad picture of arts practice, enabling students to consider and respond directly to ambitious hypothetical opportunities.  In this way students will become familiar with a variety of methods, practices and current debates relating to managing the arts in cross-cultural or global contexts. The module enables students to engage with professional practices and current debates in order to facilitate awareness of the possibilities of the arts, entertainment and cultural industries, with particular reference to theatre performance.

Assessment pattern

Assessment type Unit of assessment Weighting
Practical based assessment PRESENTATION 100

Alternative Assessment

If alternative assessment is required, the student may do a solo presentation for the tutor.

Assessment Strategy


The assessment strategy is designed to provide students with the opportunity to demonstrate their knowledge of the field broadly, and their ability to focus on one aspect of the field.  It is further designed to provide students with the opportunity to demonstrate their skills in live presentation and in crafting clear, coherent, viable proposals for work/events in the arts. 

Thus, the summative assessment for this module consists of:

  • A student presentation (group or solo) that approximates the format and content of a ‘pitch’ to a major arts festival. 


Formative assessment and feedback

Students will work in groups prior to the summative assessment, and offer group presentations on specific festivals.  These presentations will provide a trial run (especially in terms of style and presentation skills) for the summative assessment. Students will also receive feedback on their plans for the summative assessment from the tutor through in-class discussions.  

Module aims

  • Introduce students to artistic concepts, practices, policies and debates, primarily in Britain but also within an international context
  • Identify and consider the influence of key agencies, organisations and stakeholders both nationally and with selected international case studies
  • Focus specifically on national and international theatre festivals, platforms and programmes for the arts
  • Enable students to consider their own international platform or programme of artistic events and to operate creatively and in response to changing agendas in arts management

Learning outcomes

Attributes Developed Ref
1 Identify key issues and aspects of management of the arts in national and international contexts and from relevant and wide-ranging sources KP
2 Recognise the roles and interconnections of agencies and professionals involved in the management of the arts KPT
3 Develop credible arts project proposals with associated funding and management strategies, in relation to best practice and current concerns KPT
4 Demonstrate effective use of cognitive, social and presentation skills, revise and edit work, meet deadlines and present ideas with professionalism and rigour CPT

Attributes Developed

C - Cognitive/analytical

K - Subject knowledge

T - Transferable skills

P - Professional/Practical skills

Overall student workload

Independent Study Hours: 128

Seminar Hours: 22

Methods of Teaching / Learning

The learning and teaching strategy is designed to introduce students to key questions and debates in the arena of programming major arts festivals; it is further designed to offer students the opportunity to investigate one or more of these questions/debates in detail, and to put their knowledge of the arena into practice by proposing work for a festival from a specific perspective (i.e., that of the artist(s), producer(s), funder(s), etc).

The learning and teaching methods include:

  • Lecture/presentations

  • Discussion/seminars

  • Student presentations

Indicated Lecture Hours (which may also include seminars, tutorials, workshops and other contact time) are approximate and may include in-class tests where one or more of these are an assessment on the module. In-class tests are scheduled/organised separately to taught content and will be published on to student personal timetables, where they apply to taken modules, as soon as they are finalised by central administration. This will usually be after the initial publication of the teaching timetable for the relevant semester.

Reading list


Programmes this module appears in

Programme Semester Classification Qualifying conditions
Media Studies with Theatre and Performance BA (Hons) 2 Optional A weighted aggregate mark of 40% is required to pass the module
Digital Media Arts with Theatre and Performance BA (Hons) 2 Optional A weighted aggregate mark of 40% is required to pass the module
Theatre and Performance with Creative Writing BA (Hons) 2 Optional A weighted aggregate mark of 40% is required to pass the module
Theatre and Performance with Film Studies BA (Hons) 2 Optional A weighted aggregate mark of 40% is required to pass the module

Please note that the information detailed within this record is accurate at the time of publishing and may be subject to change. This record contains information for the most up to date version of the programme / module for the 2019/0 academic year.