Module code: DMA3013

Module Overview

This module is your grand finale: a culmination of everything you have learnt during your Digital Media Arts journey. It is a chance to create an original piece of content to form the jewel in the crown of your cumulative portfolio and a showpiece for your graduation showcase. The work will also serve as a calling card and launchpad for your career going forwards. It is an opportunity to exercise your passion, creativity and technical skills, drawing on individualised support from the DMA team, plus external specialists, classmates and bringing in team-members from other disciplines where possible and/or desirable. Although this serves as the end of your Digital Media Arts degree, it also hopefully represents the beginning of an exciting and successful creative career. Make the most of the opportunity!

Module provider

Music and Media

Module Leader

WEINBREN Jon (Music & Med)

Number of Credits: 30

ECTS Credits: 15

Framework: FHEQ Level 6

Module cap (Maximum number of students): N/A

Overall student workload

Independent Learning Hours: 278

Tutorial Hours: 12

Practical/Performance Hours: 10

Module Availability

Semester 2

Prerequisites / Co-requisites

DMA 3002 - Project Research and Development

Module content

Indicative content includes:

  • Group critiques of works in progress

  • One-to-One tutorials

  • Technical support

  • Review of writing reflective critiques

Assessment pattern

Assessment type Unit of assessment Weighting
Project (Group/Individual/Dissertation) CREATIVE PROJECT PORTFOLIO 100

Alternative Assessment


Assessment Strategy

The assessment strategy is designed to provide students with the opportunity to demonstrate their ability to generate ideas, concepts and proposals, plan and execute a complex project drawing on an array of skills and techniques learned over the previous 2 years.

Thus, the summative assessment for this module consists of:

  • Creative Project Portfolio (100%)

Formative assessment and feedback

As a final, independent module, the emphasis is placed on students to request specific feedback and support. However, continuous formative assessment is given through timetabled group critique and individual tutorials. Work-in-progress presentations are given direct feedback from the module tutor and students are all expected to give critiques and support each-other’s work, and dedicated technical support sessions are available from staff and technicians.

Specific feedback is provided at milestone/signoff points which are agreed and planned for each project between tutor and student(s) (e.g. final script, storyboard, animatic, pre-viz, alpha build, rough cut appropriate to the form and format of each work).

Specific feedback is also provided for draft versions of project showcase materials (e.g. catalog description, poster, trailer, webpage etc as appropriate to the form and format of each work).

Module aims

  • • Apply methods of critical analysis in compiling a well-structured, thematically and visually developed creative project
  • • Fully implement all production skills which have been taught over the previous two years
  • • Reflect critically and theoretically on a project through the development of written critique.
  • • Support students in developing a personally-directed combination of visual, conceptual and technical expertise in their practice
  • • Enable a range of transferable skills such as analysing visual material, carrying out research, exhibition planning and organisation, making a presentation on a student’s own work, participating in group discussions, reviewing peer progress, and communicating effectively

Learning outcomes

Attributes Developed
001 Demonstrate a historically/conceptually-embedded understanding in both studio and academic components of the creation of a creative project CP
002 Demonstrate an independently-directed, sustained activity; depth; critical engagement with a specialist practice CPT
003 Reflect critically and constructively on their work CP
004 Apply methods of critical analysis to a production by clearly defining the relationship between the practical and conceptual development of a digital media artefact or performance KC
005 Utilise production technologies to an advanced level PT
006 Demonstrate an ability to complete a practical project to set deadlines PT

Attributes Developed

C - Cognitive/analytical

K - Subject knowledge

T - Transferable skills

P - Professional/Practical skills

Methods of Teaching / Learning

The learning and teaching strategy is designed to:

Support students in making independent, critical, and creative decisions in the creation of a final piece of work.

After having undertaken a wide range of research to help develop ideas and skills in the Autumn semester, students build on the pilot projects and project plans developed through the Project Research and Development module to develop a project demonstrating an awareness of the form(s) used, the techniques employed, and should reveal effective research from relevant sources.This module leads up to a final project for the student’s final degree show. In preparation, for this   show, students will demonstrate how their ideas and knowledge have developed over the entire year and reflect on this process in the associated written practice critique. 

The learning and teaching methods include:

  • Workshops

  • Group critique & presentations

  • One-to-one tutorials

Indicated Lecture Hours (which may also include seminars, tutorials, workshops and other contact time) are approximate and may include in-class tests where one or more of these are an assessment on the module. In-class tests are scheduled/organised separately to taught content and will be published on to student personal timetables, where they apply to taken modules, as soon as they are finalised by central administration. This will usually be after the initial publication of the teaching timetable for the relevant semester.

Reading list
Upon accessing the reading list, please search for the module using the module code: DMA3013

Programmes this module appears in

Programme Semester Classification Qualifying conditions
Digital Media Arts BA (Hons)(CORE) 2 Core Each unit of assessment must be passed at 40% to pass the module

Please note that the information detailed within this record is accurate at the time of publishing and may be subject to change. This record contains information for the most up to date version of the programme / module for the 2019/0 academic year.