EVENT SUSTAINABILITY & ENVIRONMENTAL IMPACT - 2022/3

Module Overview

Increasing numbers of event professionals have a personal interest in reducing the environmental impact of their events. Although they increasingly view ‘green issues’ as adding value to their brand, they often fear that it will add additional expense and time.This module takes a proactive view of those concerns, based on the principle of ‘why event managers cannot afford to ignore sustainability as a business imperative’.

At the outset event managers need to know what impact their event is already having on the environment, and this important analysis forms the underpinning rationale for the module. From here, through the the lens of sustainable event design and experience, we will then critically discuss how sustainable practices can be developed, culminating in a review of sustainability management systems that reflect different approaches to problem solving environmental impact.

Module provider

Hospitality & Tourism Management

Module Leader

HEHIR Christy (Hosp & Tour)

Number of Credits: 15

ECTS Credits: 7.5

Framework: FHEQ Level 5

Module cap (Maximum number of students): N/A

Module Availability

Semester 1

Prerequisites / Co-requisites

None

Module content

Indicative content includes:

Identifying environmental risks/opportunities from a business perspective

Sustainability and experiences: Designing, staging and managing sustainable experiences for stakeholders: consumption and waste management

Social and environmental issues

Reducing carbon emissions over the entire event supply chain

The role of social marketing

Developing sustainable policy

Analysing how to establish, implement, maintain and improve an event sustainability management system

 

Assessment pattern

Alternative Assessment

Individual proposal will replace group work component

Assessment Strategy

The assessment strategy is designed to provide students with the opportunity to demonstrate a comprehensive understanding of wide range of dimensions in event sustainability design and management as well as the possible green impacts events creates via their sustainable practices.

Thus, the summative assessment for this module consists of:

•  Assignment 1- individual report, max 1500 words (addressing LO 1,2,4 ) In this report, students need to analyse the sustainable practices in one identified event, with regards to the various dimensions of event sustainability design and production. Students also need to demonstrate in-depth understanding of how to evaluate the green impacts of the sustainable practices studied.


• Assignment 2- Green event handbook, group work, max 15 A4 posters in the handbook (addressing LO 1,2,3,4) In this group work, students in a group need to identify an event, act as a consultancy team and provide a Green event handbook detailing proposals for this event in how the event can apply event sustainable practices and what they are exactly via a poster handbook format.

Formative assessment

Students will be given tasks to practice on during lectures and seminars which support their overall learning and their summative assessments.

Feedback

Students will receive feedback on their performance during the module in the form of written and verbal feedback in workshops to inform the summative assessments.

Module aims

• To provide an understanding of the key aspects in event sustainability management nationally and internationally
• To enable students, with the use of a range of established techniques, to initiate and undertake critical analysis of information relating to event sustainability
• To explore, appreciate and understand the potential environmental issues associated with event sustainability management and the different dimensions within event sustainability practice
• To encourage students to think strategically about the sustainability agenda and impacts events can create.

Learning outcomes

Methods of Teaching / Learning

The learning and teaching strategy is designed to: Provide a framework of contemporary knowledge and theories supported by examples from industry. Current issues, debates and case studies will be introduced and key issues highlighted so that the students are able to apply critical thinking to the literature and case studies.

The learning and teaching methods include:A series of lectures and seminars, appropriate case studies and guest lectures. The syllabus presented in the module documents will be covered using a variety of teaching and learning methods. Methods used may include academic lectures, lectures by industry guests, seminars and group work, peer to peer learning and academic-supported self-study and directed reading. Students should be prepared for assessment on topics from across the syllabus - irrespective of the mode of delivery e.g. whether the topic was covered by a formal lecture, seminar, group work, peer to peer learning, self-directed study tasks and directed reading, etc. Students may also undertake ‘site walks’ where they will get to visually inspect an event venue or location to analyse the potential sustainable practice it employs.

To be specific, there will be 3 hours x 11 weeks of blended learning—lectures and seminars; and 117 hours of guided independent learning.

Indicated Lecture Hours (which may also include seminars, tutorials, workshops and other contact time) are approximate and may include in-class tests where one or more of these are an assessment on the module. In-class tests are scheduled/organised separately to taught content and will be published on to student personal timetables, where they apply to taken modules, as soon as they are finalised by central administration. This will usually be after the initial publication of the teaching timetable for the relevant semester.

Reading list

https://readinglists.surrey.ac.uk
Upon accessing the reading list, please search for the module using the module code: MAN2167

Other information

NA

Programmes this module appears in

Please note that the information detailed within this record is accurate at the time of publishing and may be subject to change. This record contains information for the most up to date version of the programme / module for the 2022/3 academic year.