Module code: MAN3203

Module Overview

This module will provide the students with the opportunity to harness previously learned business analytics methods to solve a problem in their respective proposed plan (business analytics challenge project 1). The students will submit a substantial piece of work with practical solutions to the problem.

Module provider

Surrey Business School

Module Leader


Number of Credits: 15

ECTS Credits: 7.5

Framework: FHEQ Level 6

Module cap (Maximum number of students): N/A

Overall student workload

Independent Learning Hours: 138

Lecture Hours: 8

Tutorial Hours: 4

Module Availability

Semester 2

Prerequisites / Co-requisites


Module content

· Effective academic writing and presentations.

· Introduction to empirical qualitative and quantitative research.

· Data collection methods in business.

· Analysis, discussion and critical appraisal of findings.

Assessment pattern

Assessment type Unit of assessment Weighting
Project (Group/Individual/Dissertation) Business Analytics Challenge 100

Alternative Assessment


Assessment Strategy

The assessment strategy is designed to provide students with the opportunity to demonstrate:

their ability to utilise relevant business analytics methods within a suitable research project, conduct independent empirical research and write a project report.

Thus, the summative assessment for this module consists of:

· Business Analytics Challenge (100%)

Each student will have to submit a 4500-words research implementation report in week 11 of the semester including data collection, results and analysis, discussion, and conclusion.


Formative assessment

Supervision sessions will be used as formative assessment outlets where supervisors will assess progress and advice on how to improve the project.



A supervisor will be allocated to the group by the module co-ordinator. Each student/group is required to have up to 4 meetings with the supervisor, who will monitor the project progress and provide formative feedback during these meetings.

Module aims

  • · To allow students to consolidate learning in previous stages by expanding their knowledge of the relevant research methods.
  • · Students will acquire and develop a number of skills in business analytics of realistic problems.
  • · Students will be assisted in presenting the project according to accepted academic conventions.

Learning outcomes

Attributes Developed
001 Implement solutions on proposed conceptual frameworks. CKT
002 Identify, access and critically evaluate/review the relevant data and literature in systematic manner. CKT
003 Communicate findings in a clear and effective manner in terms of a high quality and well-structured project according to conventions for academic reports. CPT
004 Evaluate information collected to draw appropriate conclusions. PT
005 Work with an advisor in order to plan a scheme of work from inception to completion. PT

Attributes Developed

C - Cognitive/analytical

K - Subject knowledge

T - Transferable skills

P - Professional/Practical skills

Methods of Teaching / Learning

The learning and teaching strategy is designed to:
encourage critical understanding of the role played by analytics for business decision making. Learning will be supported through a combination of lectures and online discussion groups, plus directed and self-directed study to solve problems and present findings

Indicated Lecture Hours (which may also include seminars, tutorials, workshops and other contact time) are approximate and may include in-class tests where one or more of these are an assessment on the module. In-class tests are scheduled/organised separately to taught content and will be published on to student personal timetables, where they apply to taken modules, as soon as they are finalised by central administration. This will usually be after the initial publication of the teaching timetable for the relevant semester.

Reading list
Upon accessing the reading list, please search for the module using the module code: MAN3203

Other information


Please note that the information detailed within this record is accurate at the time of publishing and may be subject to change. This record contains information for the most up to date version of the programme / module for the 2025/6 academic year.