Module code: PROM017

Module Overview

This module allows students to gain an understanding of practices and processes leading to employability within the wider global creative sectors.

Module provider

Guildford School of Acting

Module Leader

EVANS Gareth (GSA)

Number of Credits: 30

ECTS Credits: 15

Framework: FHEQ Level 7

Module cap (Maximum number of students): N/A

Overall student workload

Workshop Hours: 1

Independent Learning Hours: 230

Lecture Hours: 13

Seminar Hours: 14

Tutorial Hours: 2

Laboratory Hours: 40

Module Availability

Year long

Prerequisites / Co-requisites


Module content

The module will consist of a series of lectures, seminars and computer-lab-based activities classes with the ability to apply these skills through in-class exercises and/or on show roles within the GSA production calendar.

Indicative taught elements may include:

  • Website Design

  • Personal Branding

  • Social Media for Freelancers

  • Professional Development Planning

  • Legal and Financial Operations within Self-Employment

  • Interview Technique

  • Voiceover Recording

  • Video Editing & Content Creation

  • Introduction to CAD and 3D modelling for Production Managers.

  • Guest Speakers from relevant industries and employers

Assessment pattern

Assessment type Unit of assessment Weighting
Coursework Online Production Showcase 100

Alternative Assessment


Assessment Strategy

The assessment strategy is designed to empower students to demonstrate their achievement of the learning outcomes through a combination of practice and analytical thinking.

Thus, the summative assessment for this module consists of:

  • A digital graduate showcase consisting of a brand compliant promotional website, CV, promotional showreel and professional social media presence (addresses learning outcomes 1 - 4)

Formative assessment

  • CV and PDP Feedback

  • Mock Interviews with feedback

  • Showreel Storyboard Submission

  • Digital Skills (Website and Showreel)

  • Drop-in Clinic


Students will receive feedback through a number of channels. Students will be given feedback on formative tasks from academic staff. Students are expected to cooperate on creating their digital showcase with peers to generate and curate content. Feedback is also available from staff in the digital skills clinics on all showcase elements prior to submission.

Module aims

  • Confidently, critically, and creatively use of a full range of digital technologies for information, communication, and professional promotion in creative contexts.
  • Develop a sense of personal professional identity and brand to support employment within the global creative sectors.
  • Become critically aware of structures of the global creative industries and legal requirements and common practices within relevant sectors.
  • Become effective communicators practicing clarity in both verbal and written form for multiple audiences.

Learning outcomes

Attributes Developed
001 Demonstrate mastery over communication strategies, through a variety of media types, ensuring clarity of communication for industrial, academic, and general audiences. KPT EMPLOYABILITY, DIGITAL, SUSTAINABILITY, RESOURCEFULNESS & RESILIENCE
002 Formulate appropriate strategies to integrate knowledge of the global creative industries with professional development and employment goals. KPT EMPLOYABILITY, GLOBAL & CULTURAL, SUSTAINABILITY, DIGITAL
003 Develop mastery over, and critically evaluate, the use of appropriate digital technologies to contribute to the development of the global creative industries. CT EMPLOYABILITY, DIGITAL, GLOBAL & CULTURAL, RESOURCEFULNESS & RESILIENCE
004 Critically evaluate professional methodologies through reflective practice to reflexively develop personal development and critiques of the global creative industries. CT EMPLOYABILITY, DIGITAL, GLOBAL & CULTURAL, SUSTAINABILITY, RESOURCEFULNESS & RESILIENCE

Attributes Developed

C - Cognitive/analytical

K - Subject knowledge

T - Transferable skills

P - Professional/Practical skills

Methods of Teaching / Learning

The learning and teaching strategy is designed to: offer students authentic experiences in which to apply their learning and analyse the contribution that technical theatre disciplines make to audience's experiences. This approach allows students to demonstrate the achievement of the learning outcomes through contributing to production-related activities that simulate professional practice.

Indicated Lecture Hours (which may also include seminars, tutorials, workshops and other contact time) are approximate and may include in-class tests where one or more of these are an assessment on the module. In-class tests are scheduled/organised separately to taught content and will be published on to student personal timetables, where they apply to taken modules, as soon as they are finalised by central administration. This will usually be after the initial publication of the teaching timetable for the relevant semester.

Reading list
Upon accessing the reading list, please search for the module using the module code: PROM017

Other information

Guildford School of Acting is committed to developing graduates with strengths in Employability, Digital Capabilities, Global and Cultural Capabilities, Sustainability, and Resourcefulness and Resilience. This module is designed to allow students to develop knowledge, skills, and capabilities in the following areas:


Students are given a complete foundation of knowledge on how to function as both employee or a self-employed professional entity within both local and global creative marketplaces. This includes an established digital identity, portfolio and presence as a part of final assessed submission which remains usable to the students after graduation.

Resourcefulness and Resilience

By placing students in supported real life promotional and production related projects they are given the responsibility to demonstrate the resourcefulness and resilience required of independent proactive professionals. They will develop this resourcefulness and resilience by applying their skills and knowledge to find creative solutions to the problems posed by self-promotion within the creative industries.

Digital Capability

Students will be introduced to and be expected to use a wide range of digital tools as used withing the global creative industry and wider media content creation. These may include Computer Aided Design software, the appropriate use and optimization of relevant social media and technical practices in the of creation of digital media content.

Programmes this module appears in

Programme Semester Classification Qualifying conditions
Stage and Production Management MA(YEAR LONG) Year-long Compulsory A weighted aggregate mark of 50% is required to pass the module

Please note that the information detailed within this record is accurate at the time of publishing and may be subject to change. This record contains information for the most up to date version of the programme / module for the 2025/6 academic year.