APPLIED BUSINESS PROJECT - 2024/5

Module code: MAN3213

Module Overview

The module provides the opportunity for students to propose and undertake a substantial piece of work in the field of their study, using skills and knowledge from across their undergraduate programme including PTY. In discussion with the module leader, students will be able to develop a proposal for their project. Learning and teaching will take place in person (seminars and supervision) and online (guided learning). 

Module provider

Surrey Business School

Module Leader

ADCROFT Andrew (SBS)

Number of Credits: 30

ECTS Credits: 15

Framework: FHEQ Level 6

Module cap (Maximum number of students): N/A

Overall student workload

Independent Learning Hours: 266

Seminar Hours: 18

Tutorial Hours: 6

Guided Learning: 5

Captured Content: 5

Module Availability

Year long

Prerequisites / Co-requisites

N/A

Module content

This module focuses on three areas:


  • Developing, managing and leading a significant business project

  • Applying different tools to evaluate project findings including research methods

  • Personal commitment, resilience and resourcefulness to complete the applied project


Assessment pattern

Assessment type Unit of assessment Weighting
Coursework Individual Applied Project Proposal 30
Project (Group/Individual/Dissertation) Individual Applied Project Document 70

Alternative Assessment

N/A

Assessment Strategy

The assessment strategy is designed to provide students with the opportunity to demonstrate: ¿ Skills and knowledge of managing and leading an applied business project independently and engaging with stakeholders as necessary. Personal and professional development and insights gained during the module

Thus, the summative assessment for this module consists of: 


  • Individual Applied Project Proposal (30%) The Proposal refers to learning outcome 1 and 2.

  • Individual Applied Project Document (70%) The applied project document refers to learning outcome 2, 3 and 4. There are four options to choose from: Business Plan, Consultancy Project, Conceptual Project, Creative Project.



Formative assessment: Supervision and seminars will provide opportunities to receive formative feedback on progress, quality and effectiveness of the project. Feedback:  Formative feedback will be provided in person in class and online via the virtual learning environment. Summative feedback will be provided upon submission of the various assessment components.

Module aims

  • Consolidate learning from first two years of study.
  • Support application of knowledge to either inform industry practice or contribute to academic literature in the field.
  • Provide an opportunity to deep dive into a specific area of interest in a creative, systematic and methodological way.

Learning outcomes

Attributes Developed
001 Identify an area of interest that reflects contemporary issues in business and management practice. KCT
002 Critically engage with a wide range of resources to underpin their project focus. KCPT
003 Critically analyze and interpret data to inform industry practice such as giving recommendations or contributing to widening understanding of academic literature. CP
004 Work resourcefully and independently on an applied project. PT
005 Apply reflective and prospective thinking skills in the context of employability. CPT

Attributes Developed

C - Cognitive/analytical

K - Subject knowledge

T - Transferable skills

P - Professional/Practical skills

Methods of Teaching / Learning

The learning and teaching strategy is designed to support the student in developing the necessary skills and knowledge to undertake a significant piece project. The teaching format includes interactive seminars to introduce a range of research methodology skills and issues and one to one supervision sessions with their academic supervisor. Independent study is a strong focus of this module. The learning and teaching methods include: Experiential learning, Reflective learning, Group and individual discussions

Indicated Lecture Hours (which may also include seminars, tutorials, workshops and other contact time) are approximate and may include in-class tests where one or more of these are an assessment on the module. In-class tests are scheduled/organised separately to taught content and will be published on to student personal timetables, where they apply to taken modules, as soon as they are finalised by central administration. This will usually be after the initial publication of the teaching timetable for the relevant semester.

Reading list

https://readinglists.surrey.ac.uk
Upon accessing the reading list, please search for the module using the module code: MAN3213

Other information

Depending on the choice of project, the module refers to pillars of employability, resourcefulness, resilience and digital skills development. The exclusivity of each project might allow deeper engagement with topics such as sustainability, digitization, globalization.

Programmes this module appears in

Programme Semester Classification Qualifying conditions
Business Management BSc (Hons)(YEAR LONG) Year-long Optional A weighted aggregate mark of 40% is required to pass the module
Business Management (Marketing) BSc (Hons)(YEAR LONG) Year-long Optional A weighted aggregate mark of 40% is required to pass the module
Business Management with Human Resource Management BSc (Hons)(YEAR LONG) Year-long Optional A weighted aggregate mark of 40% is required to pass the module
Business Management with Entrepreneurship and Innovation BSc (Hons)(YEAR LONG) Year-long Optional A weighted aggregate mark of 40% is required to pass the module
International Business Management BSc (Hons)(YEAR LONG) Year-long Optional A weighted aggregate mark of 40% is required to pass the module

Please note that the information detailed within this record is accurate at the time of publishing and may be subject to change. This record contains information for the most up to date version of the programme / module for the 2024/5 academic year.