ENTREPRENEURSHIP & INNOVATION THINKING - 2024/5

Module Overview

This module introduces students to Entrepreneurship theory. In the rapidly changing business world, Entrepreneurship has become an increasingly important part of the economy while entrepreneurs have taken on a special role.

We will look at the relationship of the individual and the opportunity the entrepreneurial decision-making process . This will include key topics such as entrepreneurial traits, opportunity recognition and managing uncertainty which is a key skill for an entrepreneurial venture.

Module provider

Surrey Business School

Module Leader

CHO Daniel (SBS)

Number of Credits: 15

ECTS Credits: 7.5

Framework: FHEQ Level 5

Module cap (Maximum number of students): N/A

Module Availability

Semester 1

Prerequisites / Co-requisites

N/A

Module content

Indicative Module Content may include:

• Theories and frameworks on entrepreneurial process (e.g. entrepreneurial characteristics, entrepreneurial behaviour, entrepreneurial thinking, including opportunity identification, organisation of opportunities and value creation)


•  Approaches to entrepreneurial content (e.g. resourcing, planning, and scaling)


•  The peculiarities of various business contexts (e.g. digital economy, technology entrepreneurship, social entrepreneurship, intrapreneurship, corporate entrepreneurship)

Assessment pattern

Alternative Assessment

The group project will be prepared as an individual report

Assessment Strategy

The assessment strategy is designed to provide students with both formative and summative assessment. A variety of forms of peer and instructor formative feedback will be given during and following class-based activities, including during in-class case analyses.

There are two categories of summative assessment:

• i) A group project. [ LOs 1, 2, 3, 4, & 5 ]


• ii) Individual written assignment [ LOs 1, 2, & 3 ] Students will receive ongoing feedback and support throughout the module, including from the assessment of individual assignments during progression of the course, and from verbal feedback from the instructor and peers on inputs to class discussions and presentations. The relative weightings allocated are proportionate to the workload expected for each assessment.

Module aims

• Introduce students to the basic concepts around Entrepreneurship including around opportunity recognition, value creation and capture.
• Provide students with the understanding about different entrepreneurial roles and stakeholders including founder, founding team, investors and customers.
• Contribute to the development of an entrepreneurial mindset, so students are more confident about how they can make entrepreneurial decisions for an entrepreneurial venture.

Learning outcomes

Methods of Teaching / Learning

The module combines lectures, group discussions and business case analyses of entrepreneurial decision making across enterprises of different sizes (start-ups, SMEs, large firms), in different sectors of the economy, and in different contexts.

The Module focuses on the applied learning, where theories and frameworks are applied to the real-life case studies, examples, and situations with an opportunity to reflect, and recognise the complexity of entrepreneurial decision-making. Students will be given formative feedback on their individual assignment to support the application of key topics and to feed into the final group projects.

The learning and teaching methods include:

Lectures, seminars, class discussions and debates, Cases and practical examples, Multimedia resources e.g., audio podcasts (used both in class and as part of guided study/class preparation), Group discussions and debates,  Reflection opportunities and Practically oriented tasks and activities

Indicated Lecture Hours (which may also include seminars, tutorials, workshops and other contact time) are approximate and may include in-class tests where one or more of these are an assessment on the module. In-class tests are scheduled/organised separately to taught content and will be published on to student personal timetables, where they apply to taken modules, as soon as they are finalised by central administration. This will usually be after the initial publication of the teaching timetable for the relevant semester.

Reading list

https://readinglists.surrey.ac.uk
Upon accessing the reading list, please search for the module using the module code: MAN2201

Other information

The module supports the development of the 5 pillars for learning as follows: Employability- develop transferable skills related to business decision-making Sustainability- build an understanding about how Entrepreneurship interacts with the wider community including concepts such as social enterprises and the circular economy Resourcefulness and resilience- work in groups which develops team-building skills for organising a diverse student team to deliver a project outcome by overcoming challenges and meeting deadlines

Programmes this module appears in

Please note that the information detailed within this record is accurate at the time of publishing and may be subject to change. This record contains information for the most up to date version of the programme / module for the 2024/5 academic year.